Turn Paid Marketing Into Predictable Pipeline

We help early-stage B2B startups generate qualified pipeline through PPC & demand generation campaigns – not just leads.

👉 Stop wasting ad spend on leads that don’t convert.

Modern Asian man in jacket and glasses looking at laptop and screaming with mouth wide opened on white background

💥 THE PROBLEM

Most early-stage startups don’t have a lead problem.

They have a pipeline problem.

They’re running ads, getting clicks, even generating leads —
but those leads rarely turn into real sales opportunities.

– Low-quality leads
– No clear ROI from ads
– Sales teams frustrated with poor conversions
– No predictable pipeline

If this sounds familiar, you’re not alone.

🎯 THE SOLUTION

We don’t focus on leads.

We focus on pipeline and revenue.

At Kay Zee Consulting, we help early-stage B2B startups turn paid marketing into a predictable pipeline using a structured demand generation approach.

What we do:
– PPC Strategy & Execution
– Demand Gen Campaigns (LinkedIn & Meta)
– Landing Page & Conversion Optimization
– Tracking, Attribution & Analytics Setup

👉 Every decision is driven by one goal: pipeline growth

🔥 90-Day Pipeline Acceleration

A structured 3-month program designed to build and optimize your pipeline from paid marketing.

Phase 1: Foundation
– ICP & messaging alignment
– Funnel mapping
– Tracking & analytics setup

Phase 2: Launch
– Campaign setup (Google & LinkedIn)
– Landing page optimization
– Initial campaign testing

Phase 3: Optimize & Scale
– Weekly optimization
– Lead quality improvement
– Retargeting & conversion improvements






👉 Outcome: A clear, scalable pipeline system — not guesswork.

👤 ABOUT

Hi, I’m Khurram Zahid.

I’ve spent the last 15+ years helping businesses with marketing, with a strong focus on demand generation and performance marketing.

I work closely with early-stage startups to solve one key problem:

👉 Turning marketing efforts into actual business outcomes.

No fluff. No generic strategies. Just practical execution that drives pipeline.

Frequently Asked Questions

Take Action Now

If you’re serious about turning paid marketing into predictable pipeline – let’s talk.

Scroll to Top